Marketing yourself and your real estate business needs to be a daily activity. Just think of it as getting to know as many people as possible so that you can do business with them.Social networking is one of the best ways to attract new people. Sites such as Facebook, Ning and even MySpace can give you access to people you may never have met otherwise. Also look at Craigslist as a place to connect with new clients and prospects. I was at a party during the holidays where the people there had all been found through ads placed on Craigslist during 2007. The hosts of the party were my neighbors, a younger couple who have only been in real estate for two years. It was truly amazing. Make this year the year you start a blog, if you don’t have one already. Just posting twice a week can make a huge difference in how many people find you. Even if you don’t feel like you’re a writer, give blogging a try and see what happens.Look for opportunities to connect with people in your community through service organizations. I belong to my local Rotary Club and Elks Lodge and make business contacts through the members there on a regular basis. These are loyal people who do what they say they will do. It is such a pleasure doing business with them.These are just a few of the ways to use marketing in your real estate business. I invite you to find out more about how you can promote yourself and your business.
Bangalore real estate activities are witnessing a stagnation period. There is identified stock of unoccupied properties in the Whitefield area. The reason gauged is all the IT and IT enabled service companies are heading towards green buildings. Green buildings are the peg of the year as the world is adapting green arena to counter various environmental issues. All builders and developers are bound to adopt green technology to construct their buildings.The upcoming real estate activities in Bangalore are happening at outer ring road and peripheral areas. Few buildings where the construction has just completed are lying vacant. The Bangalore real estate market is experiencing such vacant unit supply in past couple of months. The reason sought is the increasing demand of green building. The newly constructed Bangalore properties are not meeting green buildings requirements and thus they are not rated as green.The IT and ITES companies are not occupying this space and as a result the real estate values are stagnating and the property prices are going down with time. In the last quarter demand – supply mismatch was approximately a million sq.ft. (as stated in Cushman & Wakefield report).The Bangalore Real Estate Builders and property developers are still reluctant in building green homes and using new technology because of their profit margin. Also all the upcoming and current projects are overpriced than the market value.The Whitefield region in Bangalore, where IT and ITES firms occupy most of the office space, could be delivered another blow when a Bangalore government scheme which provides rebate in tax to the companies located at “technology parks” comes to an end next year.Most of the companies will head towards Special Economic Zones (SEZ) which is designed as per the green codes and this will further render some Bangalore properties vacant. Thus Bangalore real estate builders have no choice but to start constructing green buildings to save the environment as well as their own business